There is one thing in business you can count on: People are talking about you online. Social media is key to consumer purchasing decisions, with 66% trusting opinions posted online. . Get out in front of your competitors by including social media as an important part of your marketing budget.
This workshop will help you develop a robust and sustainable online plan that puts you solidly in the lead in your market.
In this workshop we will look at:
- Tools to monitor and manage multiple social channels
- Creating a response chart for customer service
- Creating a time budget for social monitoring
- Creating a content calendar
- Codes of Conduct for both employees and customers.
This workshop is for marketing departments, entrepreneurs and not-for-profits who are using social media but would like to make more active connections with customers and supporters.