Digital Literacy – Great Companies Share Great Stories

We have been telling stories to each other for over 27,000 years. Stories are what connect us.  Our brains value stories more than anything else. Telling a story can spark the emotional side of your client’s brain so you can relate better to your audience. If you convey your story you will connect with your customers. Once you learn to tell a good story, your customers will want more and they’ll want YOU!

In this workshop we will look at:

  • The 5 C’s – Circumstance, Curiosity, Characters, Conversations and Conflict
  • Stop bragging and start relating to your audience
  • Spark the emotional side of your audience’s brain
  • Get your readers engaged through the senses
  • Start your story in the middle
  • Give your audience what matters

This workshop is for C-suite, marketing departments, entrepreneurs and not-for-profits who are using social media but would like to make more active connections with customers and supporters.

Download our Top 10 Tips for Telling Great Stories e-book to get started on clarifying your message and increasing your sales.

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  • If you wish to influence an individual or a group to embrace a particular value in their daily lives, tell them a compelling story.

    Annette Simmons
  • Stories tell us of what we already knew and forgot, and remind us of what we haven’t yet imagined.

    Anne L. Watson
  • We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories.

    Jonathan Gottschall
  • More and more, success is won by creating compelling stories that have the power to move people to action. Simply put, if you can’t tell it, you can’t sell it.

    Peter Guber
  • Great marketing is all about telling your story in such a way that it compels people to buy what you are selling.

    Gary Vaynerchuk
RobinGreat Companies Share Great Stories